About Us - LA Turf & Paver: Experts in Turf & Ivy Installations

LA Turf & Paver’s story is one of friendship, determination, and a shared dream. Humble beginnings in the artificial turf and paver business.

LA Turf & Paver

It began with two friends, their hearts set on creating something extraordinary. One of the founders, already skilled in the art ofartificial turf installation, took a leap of faith, selling his shares in another company to pursue a new path. Over dinner one fateful November evening in 2017, he shared his vision with his high school best friend, and together, they embarked on a journey that would change their lives.

Green logo of LA Turf & Paver featuring white letters "LA," representing expertise in artificial turf and landscaping solutions.
LA Turf & Paver logo featuring green and gray geometric shapes representing turf and paver installations, symbolizing quality landscaping solutions.
Artificial green grass texture, representing quality turf installations for landscaping by LA Turf & Paver.
LA Turf & Paver storefront with vibrant green exterior, two people celebrating its opening, "NOW OPEN" banner, and a promotional sign displaying services like artificial grass and pavers.
Group of five men in work attire, standing on a brick pathway, showcasing teamwork and camaraderie, representing LA Turf & Paver's commitment to quality turf and landscaping installations.

Alejandro 03/18/2020

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Founder

AleJANDRO RIZO (ALEX)

“Success isn’t something that comes to those who wait, it comes to those who work for it”

Their early days were filled with excitement and challenges as they laid the foundation for LA Turf & Paver under the umbrella of Rizo Industries Inc as Corporation. Armed with passion and persistence, they sought out projects and opportunities, leaving no stone unturned in their quest for success. Through sheer determination and the support of their community, they turned their vision into reality.

Group of five men in work attire, showcasing teamwork and camaraderie, standing on a brick pathway, representing the dedicated team behind LA Turf & Paver's landscaping projects.

Lazaro 03/18/2020

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co-founder

Lazaro Serrano 

“Success in Sales is not about selling a product, is about Building a Relationship, listen to understand not to respond and you will find the Path to Victory.”

Alejandro Rizo

Founder / General Manager

Lazaro Serrano

Co-Founder / General Sales Manager

Lazaro Rizo

COO / Operations Manager

Today, LA Turf & Paver stands as a beacon of excellence in Palm Beach, Broward, Martin, and Miami-Dade counties. From the bustling streets of Palm Beach to the serene shores of Jupiter Island, their work has left an indelible mark on communities across South Florida.

Our motto

"Design it your Way"

But their success is not measured by accolades or achievements—it’s measured by the relationships they’ve built along the way. Every project, every installation, is a testament to their dedication to their clients. They promise to always put their clients first, delivering unparalleled customer service and unmatched craftsmanship.

As they look back on their journey, they are filled with gratitude for the support of their clients and the communities they serve. It is because of them that LA Turf & Paver has become synonymous with excellence in South Florida. And as they look to the future, they are excited to continue their mission of transforming landscapes and touching lives, one project at a time.

LA Turf & Paver logo featuring green square with "LA" in white and the brand name in blue, representing expertise in artificial turf and landscaping solutions.